Software should be beautiful.

Variant generates software that’s actually well designed. Instead of a confined conversation, it creates endless designs from a single idea. You can freely explore, discover directions you wouldn’t have thought of, and build better software as a result.

We call this generative creativity. And it’s how creating software should work.

Software should be beautiful.

Variant is code generation with creativity and taste. Instead of a confined conversation, you can generate endless designs from a single idea. Freely explore, discover directions you wouldn’t have thought of, and build better software as a result.

We're well-capitalized and looking for a Storyteller to own our brand on short-form platforms.

The ideal candidate:

• Is comfortable in front of a camera and can be the face of our short-form brand channels
• Has experience sourcing and managing freelancers, creators, and agencies
• Has a knack for storytelling; taking the mundane and making it enthralling
• Is relentless in experimenting with hooks, formats, trends, narrative styles etc to build repeatable content formats that compound over time
• Owns end-to-end content creation: concept, script, shoot, edit, and publish
• Can turn features, work flows, and real use cases into relatable content
• Can systematically plan and deliver on a high-volume daily content calendar
• Rigorously tracks performance and can iterate quickly based on what’s working
• Lives and breadths content, trends, and algorithms
• Impeccable attention to detail, aesthetic sensibility, and storytelling ability

Nice to have:

• Experience at a fast-growing startup
• Has grown their own or a brand’s presence across short-form platforms (TikTok, Reels, Shorts)
• You see what needs to be done and do it
• Have solid video production and editing skills
• Have experience vibe coding (and/or) coding, designing, being a creative in other fields

We’re a creative company at our core. We all care deeply about the product, yes, but we care even more about how we share our story and connect with the people using Variant.

We work from a beautiful space in San Francisco where we dream up the future and make it real together. We’re well-capitalized and backed by notable investors.

If you've created content you're proud of, we'd love to see it.

About Variant

Software should be beautiful.

Variant generates software that’s actually well designed. Instead of a confined conversation, it creates endless designs from a single idea. You can freely explore, discover directions you wouldn’t have thought of, and build better software as a result.

We call this generative creativity. And it’s how creating software should work.