Product/ Growth Manager (Venture Studio) at Attack Capital (W22)
₹1.2M - ₹2M INR
Access the start-up asset class with vetted private companies
IN / Remote (IN)
Full-time
US citizenship/visa not required
6+ years
About Attack Capital

Attack Capital is democratizing access to VC as an asset class starting with Y Combinator backed startups.

Backed by the Best

We are backed by the ‘smart’ money in fintech ie. Slow Ventures, Global Founders Cap, Soma Cap, and executives from Chime, the #1 online bank in the US.

About the role

Product/Growth Manager - Attack Capital

Core Requirements

Experience: 4-6 years in product/growth roles at B2B SaaS or consumer tech

  • Managed products from 0→1 or 1→10 journey
  • Owned P&L or growth metrics for $1M+ ARR products
  • Worked across multiple products or growth experiments simultaneously
  • Experience in lean/venture studio environments

Product Management Skills

Core Product Competencies:

  • Discovery: User interviews, surveys, analytics-driven insights
  • Prioritization: RICE/ICE frameworks, ROI modeling
  • Roadmapping: Quarterly planning, stakeholder alignment
  • Execution: Sprint planning, PRD writing, QA processes
  • Metrics: North star definition, funnel optimization, cohort analysis

Technical Proficiency:

  • SQL for data analysis (intermediate level)
  • Basic HTML/CSS understanding
  • API documentation reading/writing
  • Figma/design tools for wireframing
  • Python/R for analysis (nice to have)

Growth Expertise

Acquisition Channels:

  • SEO/Content: Keyword research, content calendars, link building
  • Paid Ads: Meta, Google Ads, LinkedIn ($50K+ monthly spend)
  • PLG: Free trial optimization, self-serve onboarding
  • Viral/Referral: Incentive design, K-factor improvement
  • Partnerships: Integration marketplaces, co-marketing

Analytics & Experimentation:

  • Tools: Mixpanel, Amplitude, Google Analytics, Hotjar
  • Testing: A/B tests, multivariate, statistical significance
  • Attribution: Multi-touch models, CAC payback analysis
  • Retention: Cohort analysis, churn prediction, win-back campaigns
  • Automation: Segment, Customer.io, Braze

Portfolio-Specific Requirements

Multi-Product Growth:

  • Cross-product user journeys
  • Bundle optimization and pricing
  • Shared component libraries
  • Platform vs. product strategies
  • Resource allocation across portfolio

Content & SEO Automation:

  • Programmatic SEO implementation
  • AI content generation workflows
  • Competitor content analysis
  • Technical SEO (Core Web Vitals, schema)
  • Blog automation using n8n

Key Responsibilities at Attack Capital

Product Ownership:

  • Primary: Launch LegalClerk and CollectDebt (0→1)
  • Secondary: Optimize HealOS and PowerDialer funnels
  • Platform: Build shared billing/auth systems
  • Innovation: Identify new product opportunities

Growth Initiatives:

  • Scale blog content from 10 to 100 posts/month per product
  • Improve trial→paid conversion from 15% to 30%
  • Reduce CAC from $500 to $200
  • Increase NPS from 30 to 50+

Immediate Priorities

Month 1:

  • Audit all product funnels and identify quick wins
  • Set up proper analytics tracking across products
  • Launch competitor monitoring system
  • Start customer interview cycles

Month 2:

  • Ship 5+ conversion optimization experiments
  • Launch LegalClerk MVP with 10 beta customers
  • Implement blog automation for 3 products
  • Create growth dashboard for portfolio

Month 3:

  • Achieve 25% MoM growth in signups
  • Launch referral program for PowerDialer
  • Complete pricing strategy revision
  • Build partnership pipeline (10+ potential partners)

Data-Driven Approach

Metrics to Own:

  • Acquisition: Traffic, signups, CAC by channel
  • Activation: Trial starts, aha moments, time-to-value
  • Revenue: MRR growth, ARPU, expansion revenue
  • Retention: Churn, NRR, customer health scores
  • Referral: NPS, viral coefficient, review scores

Reporting Structure:

  • Weekly growth metrics email
  • Monthly board deck preparation
  • Quarterly OKR setting and review
  • Ad-hoc deep dives on experiments

Team Collaboration

With Engineering:

  • Feature specs and requirements
  • Analytics implementation
  • A/B testing infrastructure
  • Performance optimization

With Sales:

  • Product positioning and messaging
  • Competitive intelligence
  • Sales enablement content
  • Pricing and packaging changes

With Customer Success:

  • Onboarding optimization
  • Feature adoption campaigns
  • Churn analysis and prevention
  • Upsell opportunity identification

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