Firecrawl is the easiest way to extract data from the web. Developers use us to reliably convert URLs into LLM-ready markdown or structured data with a single API call. In just a year, we’ve hit millions in ARR and 60k+ GitHub stars by building the fastest way for developers to get LLM-ready data.

Previously, we built Mendable, one of the first commercially available “chat with your data” applications. We sold to companies like MongoDB, Coinbase, Snapchat, and more. To do this, we spent a surprising amount of time building reliable infrastructure for getting clean data from the web. When we started to see our founding friends rebuilding the same thing, we thought we might be on to something.

Product Marketing Manager

Salary Range: $120,000–$160,000/year (Range shown is for U.S.-based employees in San Francisco, CA. Compensation outside the U.S. is adjusted fairly based on your country's cost of living.)

Equity Range: Up to 0.15%

Location: San Francisco, CA (Hybrid) OR Remote

Job Type: Full-Time (SF) OR Contract (Remote)

Experience: 3+ years

About Firecrawl

Firecrawl is the easiest way to extract data from the web. Developers use us to reliably convert URLs into LLM-ready markdown or structured data with a single API call. In just a year, we've hit millions in ARR and 68k+ GitHub stars by building the fastest way for developers to get LLM-ready data.

We're a small, fast-moving, technical team building essential infrastructure for the AI era. We value autonomy, clarity, and shipping fast.

About the Role

We're looking for a Product Marketing Manager to own the intersection of product, developer experience, and go-to-market. You'll be the connective tissue between what we build and how the world discovers it—coordinating launches, crafting messaging, and building systems that scale.

What You'll Do

• Own and coordinate product launches and Launch Weeks, managing multiple stakeholders, shifting timelines, and competing priorities across Product, Engineering, DevRel, and external partners

• Build GTM playbooks and messaging frameworks that work across different audiences—from indie hackers to enterprise teams

• Write technical content that serves developers' actual needs: launch assets, blog posts, documentation, and developer education materials

• Manage the monthly newsletter and collect product updates from teams across the company

• Use AI tools and LLMs to automate routine tasks, conduct market research, and analyze competitive positioning

• Write code utilities to track campaign performance, market trends, and developer sentiment

• Create partner onboarding workflows and coordinate joint marketing efforts across organizations with different planning cycles

• Build content and campaign systems that maintain quality during high-demand periods

• Conduct market research that provides actionable insights for product and marketing strategy

• Maintain brand consistency across multiple channels and partner collaborations

Who You Are

• 3+ years in product marketing, preferably at a developer-focused or B2B SaaS company (Seed–Series B experience a plus)

• You can write—both technically and persuasively—for a developer audience

• You're comfortable building systems from scratch and iterating fast

• You've coordinated cross-functional launches with multiple stakeholders and tight timelines

• You have a high-agency mindset: you see what needs doing and start knocking things down

• Bonus: You've written code (even simple scripts) and can navigate technical conversations

Benefits & Perks

• $120,000–$160,000/year salary (U.S.-based)

• Up to 0.15% equity

• Unlimited PTO (minimum 3 weeks encouraged)

• 12 weeks paid parental leave

• $100/month wellness stipend

• Full medical, dental, and vision (100% for employees, 50% for dependents)

• 401(k), FSAs, and commuter benefits

• 3-month paid sabbatical after 4 years

• Team offsites and SF HQ perks for local folks

Interview Process

1. Application Review

2. Intro Chat (~25 min)

3. Deep Dive (~30 min)

4. Paid Work Trial (1–2 weeks)

5. Decision

If you're a product marketer who can write for developers, coordinate chaos, and build systems that ship - let's talk.