Through our core values of Relationships and Transparency, Rabbet strives to create an inclusive workplace where we welcome persons of all backgrounds. Rabbet is an equal opportunity employer regardless of race, color, religion, gender, sex, sexual orientation, disability, veteran status, or age. Despite being a startup, we do value work/life balance and we offer competitive pay, benefits, and equity.

At Rabbet, we aim to connect people and data to streamline construction finances. Lenders and real estate developers use Rabbet to manage their construction finance for projects from $500,000 to over $500 million. A rabbet is a joint in woodworking and as a rabbet strengthens connections in woodworking, Rabbet strengthens connections in construction finance.

Rabbet is backed by a leading FinTech VC (QED), a leading real estate tech VC (Camber Creek), a large strategic investor (Goldman Sachs), and Y Combinator. You’ll be joining a company that values efficiency, guidance, transparency, and relationships. We’re a small team (~25 employees), so there’s plenty of opportunity to have a big impact.

We commit to our customers - and the construction lending industry as a whole - to walk side-by-side through the continual evolution of the construction financing process. We combine deep domain expertise and technology to bring forward innovation in construction finance.

We are seeking an experienced and creative Marketing Content Writer with a “can-do” attitude to join our marketing team as a first-hire to build our content function. In this role, you’ll write content for various marketing materials including case studies, white papers, video scripts, blog posts, landing pages, web pages, and marketing emails. These elements are critical for innovative integrated marketing campaigns and multi-channel demand generation programs that drive results and top-of-funnel pipeline to achieve revenue goals. The top priority for this hands-on role is to communicate through a concise value-driven tone and deliver engaging copy across web and digital collateral. You will influence and evolve the brand strategy, standards, and tone of voice, while ensuring consistent brand messaging across all channels. 

Working closely with the marketing director, this person will play a critical role as we move into our next phase of growth. You will work alongside the Marketing Director to audit existing marketing content and collateral and then devise a plan to update content to support our refreshed value propositions and messaging. You will also be the point person to collaborate with external design resources. The ideal candidate is experienced in maintaining consistency in copy through tone,, voice, and terminology. To succeed in this position, you must have a proactive mindset with solid communication, organizational, and collaboration skills as well as a passion for creating engaging and memorable content that drives action throughout the buyer's journey. Your curiosity and thirst for knowledge will allow you to develop domain expertise in construction finance.

What You’ll Do

• Create short-form content that will be placed in various channels such as our website, landing pages, paid advertising, email marketing, social media, video scripts, and campaign assets
• Create long-form content such as blogs, whitepapers, thought leadership content, and research reports to increase brand awareness and expertise
• Collaborate on the development of compelling and relevant content for a variety of channels that align with various stages of the buyer's journey
• Collaborate and ideate on the editorial calendar, making recommendations for new content development
• Research industry-related topics and conduct interviews with key stakeholders to develop engaging content throughout the buyers journey
• Develop abstracts, outlines, and presentation materials for webinars
• Incorporate key product messaging into collateral to maintain consistency
• Edit, proofread, and improve content created by others
• Support SEO best practices and develop high-quality SEO driven content
• Track and analyze content performance metrics using tools like Google Analytics to assess effectiveness and make data-driven recommendations for optimization

About You

• Possess a strong portfolio showcasing creative and strategic storytelling; we want to see examples of how you convey ideas with clarity and impact for high-growth B2B SaaS organizations

• 3+ years experience writing both long-form and short-form marketing content in a SaaS, B2B, or agency environment 

• Proven project management skills, including the ability to prioritize tasks, manage multiple initiatives simultaneously, and meet deadlines

• Possess solid foundation in writing SEO-optimized content and understanding critical web traffic metrics to make strategic content recommendations as well as conducting keyword research to ideate new content that will increase website traffic

• Hands-on experience with Content Management Systems (e.g. WordPress)

• You get things done – fast. You proactively take ownership and creatively solve problems when you see them.

• A team player with a growth mindset. You work collaboratively across the organization, communicate effectively, and you are committed to continuous learning.

• Bonus points for experience at a high-growth startup 

• Bonus points for desire to grow into a content marketing or campaign role

Benefits

• We are rapidly growing, we provide equity to all team members
• Competitive compensation
• We care about your total wellness, we offer a 401(k) plan w/ a generous matching contribution as well as comprehensive medical, dental, and vision plans
• We understand the importance of family and time to recharge, we provide parental leave benefits, PTO that we encourage you to use, and remote working flexibility
• We are invested in your growth, we provide you resources for professional development
• We have built a culture of learning that will take your professional growth to another level with collaborative + thoughtful team members

We’ve assembled one of the best teams you could possibly find. We like to imagine what’s possible, and then do it. Then learn from it. Then do it better. If this sounds like your kind of thing, we want you to join us!

Inclusion Promise: Rabbet embraces diversity and equal opportunity in a serious way. We are relentlessly committed to building a team that represents a variety of backgrounds, perspectives, and skills.

Location: We are a fully remote team but our candidate must be a legal resident of Colorado, North Carolina, or Texas. We do have an expectation for travel 3 days per quarter for team meetings.