The Juggernaut is a NY-based subscription media company and community for the South Asia-curious. Targeted subscription media is a valuable bet: Black Entertainment Television (BET) sold to Viacom for $2.3b in 2000 and Liberty Media valued Univision at $14b in 2017. The U.S. South Asia diaspora alone has $460b of spending power and is the fastest growing demographic in the U.S., yet is underserved. We're backed by some incredible investors, including Precursor Ventures (also in The Athletic, Superhuman), Kevin Lin (co-founder, Twitch), Adam Hansmann (co-founder, The Athletic), and Balaji Srinivasan (ex-Coinbase CTO, ex-GP a16z).
The Juggernaut is a new type of media company that uses ambitious journalism to tell diverse stories about South Asia and the diaspora. We're headquartered in New York and backed by great investors including Y Combinator, Precursor Ventures, Twitch co-founder Kevin Lin, The Athletic co-founder Adam Hansmann, and ex-Coinbase CTO Balaji Srinivasan.
Business Insider just named us one of the top media companies to watch in 2020. More about us in Axios, NiemanLab, TechCrunch, HBS MBA blog, Poynter, Cheddar, CNBC, and Forbes.
The opportunity
We’re looking for a growth engineer to help build, deliver, and iterate on a beautiful, high quality experience for our customers and potential customers. Since we are a subscription-driven business, your goal will be to help optimize the customer acquisition funnel at every step to drive awareness, conversion, engagement, retention, and virality — accounting for scale, performance, and getting things done. You are exceptional at translating business and product goals into software that just works.
Our tech stack
We use Contentful as our CMS, Stripe as our payments processor, Postgres for our database, and Next.js for our frontend (React). There are many more components but you will also have a role in modifying our tech stack as we grow.
Some of the problems you'll be solving:
Who we’re looking for:
What it’s like to work at The Juggernaut:
We started The Juggernaut because we were tired of reductive South Asian storylines. If you're someone who wants to redefine what a 21st century media company and community looks like, do reach out.
We are looking for our first full-stack engineer to help take us to the next level, from a newsletter to a South Asia-focused media giant, using the power of software and data. Depending on experience and milestones, the role could transition into that of CTO or Head of Product and Technology.
Building a media company is difficult. Building a media company powered by subscription and having your customers open up their wallets means building an excellent user experience and getting the stories right. We are looking for someone who can test and iterate quickly. We are looking for someone who can define our initial tech stack and architecture for a paywall-powered media platform (and, eventually, an app). You will build the tools to improve user engagement across platforms (newsletter, social media, site, etc.) to help build and grow a thriving online and offline community. You will help build the tools that allow us to quickly understand which stories are worth covering or curating, as well as identifying potential contributors. You will help build the elements of a successful, innovative referral program.
The interesting problems to solve include: what subscription offer can lead to the highest conversion, what paywall best balances user engagement with revenue (absolute paywall, a few free articles, locked articles), which platforms (newsletter, site, social) will drive the highest engagement.
fulltimeNew York, NYFull Stack
fulltimeNew York, NYFull Stack
fulltimeNew York, NYFull StackAny (new grads ok)