Growth Marketer at Secoda (S21)
The second brain for your data team
Toronto, Ontario
Full-time
6+ years
About Secoda

Secoda makes the experience of exploring and using data as intuitive, fast, and useful as using Google Search. Secoda stands for searchable company data and our vision it to continue to work towards a tool that makes browsing for data knowledge as easy as finding a website on Google.

Today, data teams are collecting tons of data, but most employees don't know what data exists, how to use it, and what data to trust. This confusion happens because different components of company data get collected in fragmented tools. Teams use dbt and Snowflake for data cataloging, Google Sheets for events, Confluence for general knowledge, Slack to manage data requests, Mode for reports, Github, Looker, the list goes on and on.

After teams switch to Secoda, data knowledge is centralized in one place. Instead of having to switch between Snowflake, dbt, Confluence Google Sheets, BI tool, and your query editor, Secoda keeps all your data knowledge in one place for everyone who needs it.

About the role

Marketers on the team today:

  • Develop product messaging that differentiates us from others in the market
  • Communicate the value of new products and services to the sales team
  • Assist sales on calls when appropriate to provide deeper dives into the product
  • Speak and present both internally and externally to promote the story of our product
  • Develop and implement promotional activities such as promotions and product launches
  • Use market research data to determine product pricing
  • Create product content such as case studies, videos, website copy and blog posts
  • Gain insight into customer use of current products, untapped opportunities and buyer personas
  • Measure and optimize the buyer journey as it relates to product feature adoption and usage

Skills & Experience

  • Experience working with Webflow
  • Familiarity with dbt / Segment / Hightouch / Snowflake / Redshift or other Modern data tools is a plus
  • Experience working with B2B products, analytics focused B2B marketing is a plus
  • Experience with SEO, SEM, or other relevant channels
  • Previous working experience as a Product Marketing Manager
  • Outstanding communication, presentation and design skills
  • Excellent organizational and time management skills
  • Sharp analytical and problem-solving skills
  • Creative thinker with a vision
  • Attention to details

Here are examples of things we'll work on:

  • Developing case studied from customers using the product
  • Creating content and increasing our SEO
  • Leading cold email campaigns
  • Managing our community
  • Experimenting with new growth channels
  • Reaching out to channel partners
Technology

At Secoda there are many interesting technical challenges that come when building a collaborative data knowledge base. To give an idea of some of the projects you could be working on, here's an overview of some of the pieces of technology we've built so far.

Secoda's platform is built on top of a Neo4j graph database that makes organizing data resources and finding the between them simple and flexible. We have designed our own SQL parser to automatically find the lineage of data resources in a company's data ecosystem. We have created a SQL editor to run queries against popular data warehouses and built charting capabilities to showcase query results. We've implemented a task engine to schedule and run concurrent extractions from data sources. Our search engine is built on top of Elasticsearch to make searching across data resources fast and efficient. And all of the components in Secoda are organized into a microservice architecture leveraging Docker containers in AWS.

We've just scratched the tip of the iceberg when it comes to problems that we're solving, so if the idea of working to make data be more accessible and and easy to use excites you, come work at Secoda!

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