Lilia (W20)
Egg freezing concierge; web app that helps women explore egg freezing

Lilia (W20) Brand & Front End Designer

Within 3 hrs of PST/EST / Remote
3+ years
About Lilia

Lilia helps women explore their fertility options, and makes egg freezing an easy & empowering path to go down.

The very annoying truth is that men can have kids till they're 50, but women have limits around 35. So early on, we have to do the 'dating math' on partners.

So, we're here to give women the same career, family, and lifestyle options as men through reproductive equity.

I’m looking for an intellectual sparring partner, someone with their own ideas to own the technical side of the company. We’ve done >200 1:1 customer interviews, and built an MVP that customers love around real user problems.

We’re well funded, fresh out of YC, and now have the opportunity to build an incredible product that solves a serious and painful problem. As the first technical hire, you'll have the chance to build from scratch and make an impact on the world, helping level the reproductive playing field for men & women.

About the role

Skills: CSS, HTML

We want to help more women have reproductive freedom

Lilia (YC W20) is an egg freezing concierge that puts reliable info & guidance in one place. Women save days of Googling, find higher quality providers, and freeze their eggs for less & faster with Lilia.

Our product is kind of like One Medical (without the building) for egg freezing, and lets members compare clinics and doctors 10x more conveniently with the personal help of our Lilia team.

You'll work on a small and extremely fast team, iterating rapidly toward Product-Market Fit. We hire for character first, skills second. No jerks, no whiners.

Create Massive Impact

These are real peoples' lives we're influencing, and they're making important, often one-way decisions based on our guidance. The stakes are incredibly high. We are here to do the best work of our lives.

We've built an experience and product customers love (93% of customers refer a friend). We talk to users daily and build for their biggest pain points. No ego amigo; we use data (usually partnered with intuition) to inform decisions.

These are our operating principles right now:

  • Put unreasonable effort into delighting members

  • Do what's best for members, even if it's hard for us

  • Never risk losing customers' trust

  • Make Something People Want

About the gig

  • Design everything people see and experience when they find Lilia

  • Participate in prototyping, usability testing, and customer feedback loops

  • Implement designs on Webflow

  • Create high fidelity UI wireframes to facilitate UX development on Lilia's core product and work closely with Ops and Dev teams to implement UI improvements

  • Create marketing assets to be used across social media, paid ads, and PR

  • Brainstorm growth strategies and assist in implementation

  • Translate the Lilia brand for any and all UX or creative projects

  • Manage and communicate dependencies with other teams

  • Work from anywhere (within 3 hrs of PST), any time; we track results, not hours

About you

  • Advanced in Figma, Adobe Creative Suite (Illustrator, Photoshop)

  • Experience creating and implementing UI/UX design systems

  • Proficient in HTML, CSS, and Javascript

  • Familiarity with Webflow a plus!

  • Product design experience prototyping, user testing, and shipping for digital experiences (in healthtech or SaaS a plus)

  • Experience designing for consumer-focused products

  • Iterate quickly and understands the balance between achieving pixel perfection and development speed

  • Understand the technical limitations and trade-offs behind your design decisions

  • Advocate for the user; think through user problems to understand the intent of a workflow

  • Can reduce complex problems down to the right combination of simplicity and functionality

  • Bonus: Experience designing email marketing and social media content + working remote

At Lilia, we value diversity. We are an equal opportunity employer: we do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.


Ruby on Rails, NextJS

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Lilia (W20) Brand & Front End Designer
Within 3 hrs of PST/EST / Remote
Brand/Graphic Design
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