Honeylove (S18)

Honeylove makes undergarments and apparel for women that enhance body shape and support posture.

Senior Growth Marketing Manager

$120k - $150k0.08% - 0.10%

Location
 
/ Remote
Job Type
 
Full-time
Experience
 
3+ years
About Honeylove

Honeylove is a Lightspeed-backed DTC startup that designs and manufactures functional and stylish garments for women. We are profitable and were recently featured by The New York Times as one of the fastest-growing shapewear disrupters.

The inspiration for Honeylove came from our founder’s background as a musician and live singer. Betsie Larkin has released tracks and toured with some of the top EDM artists, including Armin van Buuren, Ferry Corsten, Paul van Dyk, ATB, and others. She took a personal need for stage-worthy functional garments, and turned it into a brand that’s now serving women everywhere.

About the role

About Us

Honeylove is a Lightspeed-backed DTC startup that designs and manufactures functional and stylish garments for women. We are profitable and were recently featured by The New York Times as one of the fastest-growing shapewear disrupters.

The inspiration for Honeylove came from our founder’s background as a musician and live singer. Betsie Larkin has released tracks and toured with some of the top EDM artists, including Armin van Buuren, Ferry Corsten, Paul van Dyk, ATB, and others. She took a personal need for stage-worthy functional garments, and turned it into a brand that’s now serving women everywhere.

About this Role

Honeylove is looking for a Senior Growth Marketing Manager to join as a foundational member of the performance marketing team. This individual will oversee strategy and execution on paid social acquisition channels, as well as pursuing new channel opportunities. Additionally, this person will be a key player in our creative pipeline, helping guide and inform our design team and partners on strategic testing and messaging to drive profitable growth,. We’re a small but growing team, and are looking for a go-getter who’s excited to apply a growth mindset to a ever changing set of challenges as our company grows.

We have offices in Los Angeles and Atlanta, but we've always been remote-friendly and the majority of our team has been remote even before Covid-19. You can work from anywhere as long as you can be online during our regular office hours.

Role & Responsibilities

Optimize paid social ads via weekly testing of creative, account structure, and targeting. Recap key campaign and creative takeaways on a regular basis to inform future merchandising & marketing strategies. Work closely with our creative team and vendors to develop strong concepts and hypothesis based A/B tests. Partner with Director of Performance Marketing to build monthly and annual sales, spend and customer forecasts. Help with channel expansion and testing, contribute to brand campaign execution, on-site A/B testing, and retention efforts. Lots of opportunity for exposure across the spectrum of growth!

Your Experience

  • 2-8 years of hands-on management of Facebook Ads at scale ($250k+ month).
  • Direct experience working with a creative team on ad campaigns from the ideation to execution stages.
  • Continuously curious of new acquisition tactics and technologies in the Fashion e-commerce space. Ecommerce or apparel experience preferred.
  • Some fluency in other marketing channels as they relate to acquisition: retention channels, brand and social marketing, content/SEO. Direct Pinterest, Snapchat, and Google experience a plus.

What You'll Love About Honeylove

  • We're a kind and inclusive bunch, who will encourage you to be you.
  • We have high integrity and value every individual on our team - from the sewer on the manufacturing lines to our designers and senior leadership.
  • We value sustainability and work to reduce waste caused by the fashion industry by using recycled and recyclable materials in our packaging.
  • We are analytical, curious and data-driven. Research allows us to serve our customers better and stay ahead of the curve.

What We'll Love About You

  • You're a team player, but you're not afraid to speak up if you have a great idea of how we can improve.
  • You love your work and your passion for detail is apparent in everything you do.
  • You know when the extra mile is needed, but you also know how to decompress and enjoy life.
  • You are ready to grow and welcome the opportunity to learn.

Other jobs at Honeylove

Senior Growth Marketing Manager
fulltime
/ Remote
$120k - $150k
0.08% - 0.10%
3+ years