Mighty Buildings (W18)

Affordable & Sustainable Housing with 3DP tech & Robotics

SMM and Digital Marketing Manager

Location
 
California / Remote
Job Type
 
Full-time
Experience
 
1+ years
About Mighty Buildings

Mighty Buildings is a stealth-mode VC-backed startup based in Oakland, CA. Founded on the vision of a world where technology helps to unlock productivity within the construction industry to address the affordable housing crisis,

Mighty Buildings was founded by a team of physicists and robotics engineers with extensive experience solving hard R&D problems and building successful engineering firms. They started by inventing a new material and 3D printing tech that enabled printing of an entire building, not just walls, in a single cycle. Unlike concrete, Mighty Buildings’ material is lighter, can be uniquely treated (trimmed and cut) by robotic arms, and features high thermal insulation properties. This allows them to produce prefab housing with up to 80% of operations automated.

About the role

Mighty Buildings is a YC (W'18) startup that recently launched from 3 years of stealth-mode, working on disrupting the construction industry with 3D printing tech and composite materials. Our mission is to create beautiful, affordable, and sustainable homes using 3D printing and robotic automation for all hard working millennials and beyond.

If you live and breathe digital marketing, Mighty Buildings wants to talk to you. We are looking for a SMM and Digital Marketing Manager to develop, implement, track and optimize our digital marketing campaigns across all digital channels.

Responsibilities:

  • Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification
  • Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action
  • Set up and optimize company pages within each platform to increase the visibility of company’s social content
  • Monitor all social media platforms for trending news, ideas, and feedback
  • Prepare detailed SEM advertising and promotional activities
  • Moderate all user-generated content in line with the moderation policy for each community
  • Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information
  • Collaborate with other departments (customer relations, sales etc) to manage reputation, identify key players and coordinate actions
  • Creating strategies to increase online traffic to the organization’s website
  • Tracking the conversions and improving the percentages and numbers
  • Taking care of everything from SEO, SEM to Social Media Marketing
  • Creating Social Media Marketing strategies to create a brand name in Social Media and raise awareness
  • Improving the user experience on the company’s website(Includes design, content and usability)
  • Collecting and Evaluating customer feedback data
  • Evaluating competitor’s Digital Marketing strategies and creating plans to overtake them

Requirements:

  • Proven working experience in social media marketing or as a Digital Media Specialist
  • Possess a good understanding of the latest marketing trends, tools, and techniques
  • Excellent editing (photo/video/text) and presentation
  • Demonstrable social networking experience and social analytics tools knowledge
  • Experience with content creation
  • Adequate knowledge of web design, web development, CRO and SEO
  • Flexible work schedule
  • Ability to take direction and absorb information quickly
  • Knowledge of online marketing and good understanding of major marketing channels
  • Positive attitude, detail and customer oriented with good multitasking and organizational ability
  • Excellent verbal and written communication skills in English
  • Ability to multitask and take initiative
  • BS in Communications, Marketing, Business, New Media or Public Relations

Other jobs at Mighty Buildings

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SMM and Digital Marketing Manager
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