VP of Marketplace Operations
Papa connects college students to older adults and families for companionship, assistance, and transportation. The college students are like "Family On-demand!". Papa launched in S. Florida as a consumer service in 2018 and has since grown to over 20 states for virtual and in person benefits. Papa offers services to consumers, large health plans, and through senior facilities. Papa went through YC S18 and raised our seed round through Initialized Capital and Sound Ventures. Papa completed our Series A end of 2019 with Canaan and Melinda Gates Fund, Pivotal Ventures. Papa has 82 employees with our HQ's in Miami, FL.
Papa was funded in 2017 on a mission to support families throughout the aging journey, especially those who are impacted by social determinants of health (SDOH). Every single day 11K people turn 65. It’s our duty as a people to ensure we have a solution to support them as they age. Older adults may be lonely, isolated, be food insecure, have transportation, and housing issues, among other things. As a company, we are focused on supporting those that need support by connecting them to a Papa Pal. Papa Pals are young, fund, energetic companions who support members in a variety of ways including companionship, transportation, house help, tech help, and more.
We have built a robust technology platform to ensure the best experience and support members with improved health outcomes. We offer our platform to hundreds of thousands of older adults and families through health plans, employers, provider organizations, and strategic partners. We will empower the future of care delivery. We will do this all while near breaking the mold of a companionship solution to support those that need us the most.
We're currently looking for wildly talented individuals who are passionate about healthcare, technology, and people. We have built an amazing team and are backed by amazing partners including Caanan, Pivotal Ventures (Melinda Gate’s fund), Initialized Capital, Sound Ventures (Ashton Kutcher’s fund), and YCombinator.
About the Role: As a VP of Operations you will have full end-to-end ownership of marketplace operations, lead a team of recruiters as well as build a team of marketers and program managers. Your focus will be on scaling our current supply, adding additional recruiting channels, enhancing training and managing marketplace balance, while increasing supply retention and engagement.
The individual in this position is responsible for:
Lead a recruiting team focused on acquiring and onboarding new Papa Pals
Hire, manage, and grow a team of growth marketers focused on managing online acquisition channels, drip campaigns and SEO campaigns
Work closely with other operational teams to predict supply needs in order to keep a balanced marketplace
Lead and grow our visit success team, focused on making sure each service request gets fulfilled
Hire and grow a team of program managers focused on designing and coordinating new types of service providers (nurses, doctors, babysitters, etc), in addition to companionship Papa Pals
Enhance our training program (Papa Pal University)
Develop a partnership program to increase offline leads
Execute efficiently in a fast-paced, fluid start-up environment where change is constant and creativity is a must
7+ years of experience in marketplace dynamics, preferably in the rideshare or food delivery industries
A track record of acquiring supply at low costs with high engagement and retention
Demonstrated ability to lead and grow exceptional, cross-functional teams
Ability to direct major initiatives with effective prioritization and influence
Proficient in business intelligence tools (Looker, Tableau)
Experience working in a fast-paced startup environment